Since 1941, Betz Jewelers has been offering personal and professional service by specializing in fine jewelry and watches, specifically in diamonds.  Today we still value the tradition of offering an elegant shopping environment at our St. Louis and Downtown Columbia locations.  Throughout the years we have provided “professional service and fine jewelry offerings to a personal or referred clientele, at preferred prices”.  We look forward to meeting you at one of our locations.

Professional Staff

Our professional staff will show you the very best in fine jewelry and in customer service.  Whether you are in the market for an engagement ring, a fine watch, or a Valentine’s gift, our associates will give you the individual attention you deserve. Visit our contact page to meet our staff!

Professional Service

•Custom Design & Manufacturing

In-house manufacturers of fine jewelry in 14k gold, 18k gold, platinum, & fine gemstones.

•Engraving Services

•Jewelry Repairs

In the field of repair the Laser is a tool which is unbeaten in respects of speed, preciseness and flexibility. As generally all jewelry metals can be laser welded, there are no limitations. In most cases precious stones or spring do not need to be taken out before welding. Even very difficult to handle alloys like pewter or custom made jewelry (white metal) can be welded with a laser. Antiques can be restored with only minor damage to the original surface. Watchbands, watches and their parts can be welded easily, as the laser offers facilities for the use of protecting gas like Argon or Nitrogen.